Make Money with Your Blog
What is a Blog?
A blog is similar to an online journal. With a blog, you are able to upload daily posts about anything that you desire. Many folks create personal blogs specifically to keep in contact with family and friends. You can upload pictures and videos so that your friends and family members are always up to date with what’s happening in your life. In this article, we’re going to talk about business blogs. With a business blog, you can post news about your company and other relevant information that your customers and potential customers will find interesting and valuable. To be interesting to others, your blog will need to:
• be updated regularly with fresh content for visitors
• be marketed aggressively to draw traffic
• be recognized and ranked by search engines (i.e. Google, Yahoo, Bing) so it can be found easily in web searches.
How Do I Get Started?
There are several good blogging platforms available to use. If we were discussing personal blogs, I would suggest you start with one of the free blogging platforms like Blogger.com. But since we’re talking about a business blog, my recommendation is WordPress. WordPress is a powerful blogging platform that offers lots of flexibility and customization options utilizing themes, plugins and widgets. WordPress is a free script that can be downloaded from www.wordpress.org. Once you have downloaded it, you’ll need to find a webhost who supports wordpress blogs. Most reputable web hosts offer a simple, one-click installation of wordpress and/or will walk you through the process step by step so that you can be up and running in no time.
Before you begin posting content, you should decide on a theme for your blog: will it cover a specific niche? In general, a jack-of-all-trades type of blog doesn’t do as well as one that’s focused on one specific niche. Example: If you own a small business in the hospitality industry, that could be your niche. You would center your blog posts around this industry. Once you have decided on a niche, it’s time to start on your content.
How do I Make Money?
In order to generate any kind of income from your blog, you need to have visitors aka traffic. This is where good marketing skills come into play. The very first thing you can do to get the word out about your new blog is to tell your family and friends. Once you are comfortable creating content for your blog and have gained followers, there are several paths you can choose to generate money from your blog. Each of these options requires research and comittment on your part. This is not a “get rich quick” scheme.
The following are the most well known avenues to generating income from your blog:
• Google AdSense
• Selling Advertising
• Affiliate Marketing
• Info Product Marketing
Google Adsense is the simplest place to start. When you sign up, you will receive code to add the google ads to your blog. The ads will be targeted towards keywords from your blog and you will be paid per click when a visitor on your site decides to click on the advertisements.
Selling ad space on your blog may be another profitable path for you to choose. In order to go this route your blog must have heavy traffic and good solid content to attract potential advertisers. Another way to generate income is to join affiliate programs and promote the products on your blog. There are hundreds, if not thousands of products and services you can promote online. I recommend visiting Clickbank.com to do a little bit of research to find a product or service that meshes well with your niche market.
Creating your own information products is another popular way of generating income from your blog. Informaton products are eBooks, eCourses, and special reports. Information products are popular because they are inexpensive to produce and there are lots of types of products you can create!
I hope reading this post has peaked your interest and you’re considering starting a blog. It really is a great way to attract customers. It’s a simple plan: Start with your chosen niche and then promote your blog to gain the traffic you need. Then, utilize these ideas to turn a profit.
For more detailed information, sign up for my FREE 5-day eCourse: “Blogging Basis for Beginners”. You’ll be blogging in no time!